How Shiro engages internet social literacy to understand customer needs better across the property cycle

We have a unique perspective and research capability to bring to property value creation

Through Shiro Architects director Graham Lauren’s special interests and working experience, manifested at its sister site, The Learning Economy, Shiro contains a specialist research capability, dedicated to understanding and turning into a superior architectural design brief the needs of the socially internet literate customer.

Internet social literacy offers a profound new capability in client reach for the design of better built spaces.

Previously, it used to be hard, if not impossible, to capture and transform into usable information the knowledge and insights of those across an organisation or working or living community.

Yet, with mirroring, private, Facebook-like technologies now available to every business, what was once out of reach is no longer beyond our grasp.

Using these tools, the collective insights and needs of those who will occupy or use a space can now be captured, tamed and put to work.

Because everybody knows how to search and can respond to enquiries on the web in writing, we can encounter, tease out and bring attention to many more, often unexpected, ideas, the fuel for design creativity.

This new fluency of communication is found in every likely area of client concern and interest, in every employee in every business, and in every sentient socially internet literate customer.

And when such communications are articulated in writing, those documented thoughts, ideas and wishes can be gathered, summarised and reported on.

When this can be done, executive decisions can be made and actions taken, and anything considered worth exploring further can be taken aside and tested in greater detail.

Through this, we can find better ways of designing pretty much anything.

Management now has access to an abundant and constantly renewable resource, whose creativity may be limited only by its imagination in what it asks for.

This places within the reach of every business with a property interest the ability to get organised in how it learns, and to accelerate its capacities to understand and meet its customers’ and users’ space needs.

Graham’s understanding of how to put internet social literacy to work is based on his own insight, related professional experience and study.

A former sub-editor on the pages of the Australian Financial Review newspaper group at Fairfax Media in Sydney, he used top corporate-grade private workplace social tools when working on a deep digital transformation project in the 200-strong software development team of the Commonwealth Bank of Australia at its Sydney headquarters. (Reference happily supplied.)

At the CBA, he used each day proven, local, Atlassian wiki technology, in an established commercial application, in the country’s biggest bank. What is proposed here can and will be done and it is not an abstract fantasy.

His interest is informed by a first, business, degree, majoring in marketing, and an MBA (Technology) from the University of New South Wales in Sydney. Through a combination of professional experience and study, he became fascinated in documenting and transforming knowledge to drive social organisational and community learning, for its many applications, using the best technologies ever invented for the purpose.

Contact Graham for more information.